I am always proud of everything we do, for we do things with a lot of passion! And when it’s about a book that had been a long cherished dream, I am all the prouder! Yes, my next book CULT is now available in stores. I have co-authored it with my most cherished friend of 22 years, A. Sandeep, the Group Editor of Planman Media. The book was launched in London on the 12th of December by management icon, Guy Kawasaki, a man who has also held the enviable post of "The Chief Evangelist” at the $353.07 billion-worth Apple Inc. (m-cap as of December 14, 2011; making it the world’s second largest company by m-cap) in the past. And when he says that if Steve Jobs would have been alive, he would have been proud of this book, I have reasons to be very very proud. Here I present excerpts from one of the 36 chapters of the book! The chapter’s name is: "The Winning Losers” (Section I, Chapter 10). HELLO LOSERS! If you describe yourself as the bankrupt also-ran, the sure-to-lose stooge, the...
Dr. Arindam Chaudhuri
(An IIPM Think Tank Blog)